You have a number of options when it comes to using replies in your bulk sms marketing with Sendmode. We know it can sometimes be a little confusing, so this short blog should explain all your options.
When sending your bulk sms you may choose to send it as a ‘Repliable’ message. This means your bulk sms will be allocated a random mobile number which facilitates the replies. The message will appear on customer’s phone as from this random mobile number.
Using ‘Repliable’ does mean that your customers can quickly hit the ‘reply’ button on their mobile phone and send information back to you very easily. Their replies can then be viewed in the ‘Manage my Customer Replies’ section of your Sendmode account.
You can also use a keyword to manage your bulk sms replies e.g. “Text SEND followed by your answer to 51444”. Keywords are short words that must be entered at the start of a message, followed by the required information and then sent to a specific shortcode. For example you could send out the following…
And your customer replies like so…
Keywords must be pre-ordered with Sendmode, please allow up to 24 hours for registration and set up; keywords are dependent on availability because short codes are shared. Keywords can be used to manage your opt outs as well. E.g. “To opt out text SEND STOP to 51444”.
(Note- keywords and shortcodes will differ from the examples above)
If you have any questions in relation to using replies in your bulk text marketing please feel free to call our team on 021 300 2635 or email email@example.com and we would be happy to advise you.
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