Group Texting for business owners has been a staple part of millions of businesses worldwide. Business Owners quickly saw the value in the instant delivery of their messages and the 98% read rate. Basically if a business sends out a text message to its customers, it will be read. Furthermore group texting provides some of the highest response rates in all of marketing.
To service the growing wishes of business owners, an $80 billion a year industry in SMS marketing has emerged. One which Sendmode is part of. There are hundreds of service providers who offer group texting for business and SMS Marketing services and like any industry, some are better than others.
How to Choose your Group Texting Supplier
If you have decided to give it a try for your business. Here are some pointers in choosing the right SMS Marketing supplier for your business.
Direct Routes at Competitive Prices
When you are evaluating companies, ask them if they have direct routes to the operators. This means that they will connect directly to the operators and have a higher delivery rate than companies who use cheaper and less reliable international routes which send the message all over the world.
Easy to Use Online Service
Make sure the company you choose has an easy to use online service which you or your staff can get trained up and using quickly. Some short YouTube videos are always a good way to get started on a new service.
24/7 Customer Support
If a company is online, they should have 24/7 support. Period. We live in a connected world and your supplier must be available to you all the time. Make sure to ask what happens if you need support outside office hours or at the weekend. The better providers will have support staff on call at all times.
As with any industry, the better companies will stand the test of time. Try to stick to companies who have been around for 8-10 years. This means they will have built up a great understanding of the industry and the group text marketing requirements of business owners.
Understand the Data Regulations
People’s mobile phones are very personal to them and sending unsolicited messages can get you in trouble with Data Protection laws. Make sure your provider knows the rules in your country. For example, in the EU the GDPR has tightened the legislation on how consumers can be contacted by companies. If you are in the EU, make sure your supplier understands these laws and is GDPR compliant themselves.
Sendmode was incorporated in November 2008 and during the following 10 years has grown to serve over 30,000 customers worldwide. We have won numerous awards for customer service down through the years and pride ourselves on our levels of customer service. We have developed a lot of expertise in the group texting for business industry over the years and can help you build your customer database, design and implement your SMS marketing campaigns.
Thanks for taking the time to read this post. We hope you found it helpful and if you have any questions you can get us on web chat, email, or by phone at any time. We’re always here.